
I.T.A.'s CULTURE, STYLE AND VALUES
THE GLOBAL, TOTAL-SPECTRUM, ONE-STOP SHOPPING, TELECOMP COMPANY TM
I.T.A. has the RIGHT philosophy! I.T.A.'s business principles are symbolized by a few simple quotations that best define I.T.A.'s culture, style and values:
- "The customer is always right, even when he/she appears to be wrong."
- "We offer the most competitive prices to our customers because most of our product and service offerings are generally made right in the USA where open market competition is the common business norm for high quality at the fairest price."
- "A commitment is a commitment -- always fulfill your promises because it is the right thing to do."
- "If it is worth doing, do it right."
- "Do not be petty and bureaucratic -- always try to be right and do things right."
- "When someone else's customer has problems and cannot get the support they need from their broker, agent or vendor through reasonable means, help fix that customer's problem right now -- you will probably gain I.T.A. a new and highly satisfied customer."
- "A good manager does things right; however, a great leader also does the right things."
- "Great leaders and good managers set the right examples from the top and these exude down through
its organization."
I.T.A. fully believes in and lives by these principles. A quick review of the attached biographical sketch and accomplishments of our President & COO at the end of this section will help explain why we are -- who we are -- at I.T.A.



Our Goal | Overview & History | Our Uniqueness | Culture, Style & Values | COO Profile | Accomplishments | System Offerings | Tool Offerings | Test Equip Offerings | Spares Program | PC Offerings | PC "Quick/Quote" | Financial Services | Other Services Offerings | Terms & Conditions
You may contact I.T.A. by e-mail at rlayton@ita-inc.com, or ron@layton.com, or direct via our toll-free number by calling the AT&T USADirect operator in-country and by asking to be put through to 1-800-229-2476 at no charge. Also, you may wish to call I.T.A. at T: 703-421-1433 or send a fax to F: 703-421-1434.
http://www.ita-inc.com