Roy anchored the early evening news on BBC television in London, England for nearly 5 years from 1986-1991. As well as fronting "London Plus" he also presented the news on BBC Breakfast Time working alongside Jeremy Paxman, Frank Bough, John Stapleton and the late Jill Dando.

He also presented BBC1’s "Open Air" with Eamonn Holmes and Gloria Hunniford. He presented his own LBC talk show "Success with Roy Sheppard" (38 x one hour programmes transmitted at peak time on Saturday mornings - produced by his own production company). It was highly successful in its own right and featured interviews with many British and American entrepreneurs - its aim - to discover "how the hell they made their fortune".

Roy took their advice "The best lesson I learned was to concentrate my efforts in the area which would return the biggest investment on my time, using my existing skills. My income rocketed - too many freelancers focus all their attention in an industry or a sector which pays badly so they have little or no chance of earning higher fees."

Roy’s other broadcast experience includes programmes for BBC Radio 2, BBC Radio 4 ("In The News" - winning two Sony Awards), BBC Radio 5 - presenting a live phone-in show.

Author of "The DJ’s Handbook" described as the "definitive book on the subject" by the Controller of BBC Radio 1. He is also the author of the personal development book "Press Pause on your Life" (published by HarperCollins) and the motivational training tape "Yes You Can".

He is author of his third book entitled "Your Personal Survival Guide to the 21st Century" published January 1998. Second edition published November 1999

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